Blog

A Critique on Critiques

The beginning of a new project can be both exciting and daunting. The creative cogs start to spin as I imagine the possibilities of the final product. Here at Peebles Creative Group, somewhere in between the burst of creative “genius” and the big client presentation, though, we have to pump the brakes and share that [...]

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Our club. Our future. Our opinion.

Last night, the Columbus Crew unveiled its eagerly awaited rebranding and new logo. Under the nationally trending hashtag #newcrew, everyone out there in social media seems to be lending an opinion…our team included. It’s a little different, though, to observe the banter and the rebranding when you’re “in the business.” Especially when the logo was [...]

Posted in ad agencies, advertising agencies, branding, Columbus, columbus crew, communications, creative, logos, marketing, marketing strategies, social media, sports, Uncategorized | Leave a comment

Designing for Thumbs

I admit it. My thumbs get a daily workout. I am guilty of picking up my phone an embarrassing amount of times in a day. Texting, checking Instagram, Facebook, email, etc. My 1-year-old daughter knew from the time she could crawl that Mom and Dad’s phones were something to reach for—because she saw us reaching [...]

Posted in ad agencies, creative, digital marketing, marketing advice, peebles creative group, text messaging, Uncategorized, web design, web marketing, websites | Comments closed

Helping to open a 60-foot window to the skies

As a kid, one of the coolest things I remember about the old COSI was its Planetarium. Sitting in the dark room looking up and listening to the story of the stars. Now, as a mom of two young kids, I will be able to create this same memory for them. COSI is planning to [...]

Posted in ad agenices, branding, COSI, creative, entertainment, family entertainment, family events, family fun, learning, marketing, movies, Uncategorized | Comments closed

What did we do this summer?

By now, students across the nation are cranking out their “How I spent my summer vacation” essays. While our team at Peebles Creative Group had our share of family outings, concerts, summer camps and a dip or two in a nearby pool, we’ve also been staying busy at work with a few new clients. Delaware County [...]

Posted in ad agencies, advertising agencies, brand campaign, branding, cleveland, destination marketing, destinations, digital marketing, Economic Development, entertainment, exhibits, family entertainment, family events, history, Licking County, marketing strategies, rebranding, strategic planning, web design | Comments closed

Super Bowl, Schmuper Bowl…

My son and I spent a good amount of time in front of the TV this summer watching games from the World Cup. One thing I was pleasantly surprised at was how much great advertising there was. The ad budgets and creative have got to rival the Super Bowl (the championship game for American football… in [...]

Posted in advertising, advertising agencies, brand campaign, branding, sports, television, Uncategorized, World Cup | Comments closed

2014 B-to-B marketing by the numbers

Peebles Creative Group has a history of helping business-to-business clients grow. From Glimcher Realty Trust and Nationwide Realty Investors to Zaner-Bloser and the Grow Licking County CIC, Peebles Creative Group develops strategic outreach plans and creative solutions that generate more leads and drive more sales. For a look at the 2014 B-to-B marketing trends, we’ve [...]

Posted in ad agencies, advertising agencies, branding, communications, content marketing, digital marketing, facebook, Glimcher, marketing strategies, marketing tips, nationwide realty investors, online marketing, peebles creative group, promotions, sales, strategic planning, text marketing, twitter, Uncategorized, web marketing | Comments closed

Angela heads back to school

As a graduate of the Columbus College of Art and Design, I always jump at the chance to visit the campus or see an exhibition. Lately, there have been a few events that have allowed me to get involved again. The first of which is the CCAD SHOW, an exhibition of all the best work [...]

Posted in ad agencies, advertising agencies, art director, careers, communications, creative, digital marketing, downtown columbus, exhibits, learning, marketing | Comments closed

A new era begins

As we got a first glimpse of the new photography and rolled up our sleeves to create the latest season brochure, it was clear to see. The BalletMet 2014-2015 season line-up is nothing short of spectacular. With new Artistic Director Edwaard Liang at the helm, BalletMet’s upcoming season will leave you breathless. Edwaard has an [...]

Posted in ad agenices, advertising, arts, ballet community, BalletMet, dance, entertainment, family entertainment, The Nutcracker, Uncategorized | Comments closed