Let me take you back a few (maybe more than a few, but who’s counting) years to my days at art school. Columbus College of Art & Design to be specific. After working endless hours on a project, the most nerve-wracking part was the day you had to put it up to get critiqued. On critique days, 30+ students stared at the work in silence waiting for the bashing to commence. I...

Fall is finally here and for those of us at PCG it’s one of our favorite times of the year! There are some things that are only possible when the weather hits a crisp 60 degrees, and sweaters start making a daily appearance in our wardrobe. These are a few of our favorite fall things! Pumpkin flavored everything… because we’re basic Watching scary movies - some of my personal favorites are...

We all have a favorite food. A favorite color. A favorite movie. A favorite font…well, maybe only people who work in design. Luckily that’s the business we’re in. At Peebles Creative Group, we put together a list of our favorite fonts broken down by each designer. It’s an exciting (yeah, we’re a little dorky) and sometimes challenging part of the creative process. Sitting down and perusing thousands of fonts to find the...

Peebles Creative Group is excited to announce our newest team member, Heather Stoller. Heather will serve as Art Director for a variety of our amazing clients. Heather brings a great eye for design, attention to detail and a passion for innovative ideas to the PCG team. Please join us in welcoming Heather to Peebles Creative Group! Get to know her a little more by reading on…   What made you want to pursue...

In recent years some marketers have tried to make the claim that print is dead, but at Peebles Creative Group, we strongly disagree. We’re not the only ones who think print is still making an impact, according to a recent study, 67% of Americans prefer printed pieces over digital. Not only do we think print is very much alive, but when combined with a digital campaign, it is a force to...

After what seems like months of never-ending winter in central Ohio, summer is here (for sure!) and so is all the fun comes along with it! We’ve put together a list of our favorite summer activities throughout central Ohio so we can take full advantage of the great weather.   Outdoor Markets - Central Ohio has a plethora of farmers markets to visit on the weekdays and weekends. Some of our favorites...

Paying social media personalities, otherwise known as influencers, to promote your brand is becoming a more and more popular marketing strategy as consumers’ relationships with social media continue to evolve. In fact, in 2016, brands spent an estimated $570 million on influencer posts globally, with that number steadily increasing since then. Based on that number alone, it doesn’t look like influencer marketing will be going away anytime soon.   Working with influencers can...

In today’s climate where consumers care about making a positive impact, when businesses do good it can help their bottom line do well. It’s no longer enough for businesses to deliver high-quality products and services, they must now keep up with the growing desire consumers have for companies to prioritize Corporate Social Responsibility (CSR).   A 2017 study done by Cone Communications found that more than 63 percent of Americans hope businesses will...

As someone who was recently searching for a new place to live, I’ve seen just about everything there is to see with how apartments are marketing themselves. From the good, the bad and the ugly, I’ve seen it all and have come up with a list of marketing do’s and don'ts from the perspective of the future renter.   Do: Make information easy to find   One of the most important things for me during...

Although spring has yet to show up our team at PCG has put together a list of our spring favs from around central Ohio.   Chrissy:   Foertmeyer & Son’s Greenhouse I Love going here to get ideas for my flower beds and to pick up some veggie plants for my garden! And they have a spring (and fall) fundraiser through my kid’s schools and we order amazing hanging baskets and my fav the Groovy Bowl...