Pantone announced its new color of the year for 2017 – Greenery. This color is a breath of zesty spring air. It’s just what the designer ordered after last year’s baby blue and pink combo and the previous year’s meat-juice inspired mess. It’s fresh and bold, but when paired with softer neutrals is natural and soothing....

It’s a question hundreds of marketing leaders have undoubtedly asked over the past few years. There’s certainly a lot of appeal for advertisers to consider. Compared to those who do not, people who stream digital music are 70% more likely to describe brands as fun and 61% more likely to recommend brands to friends. Let’s explore the similarities, pros, and cons of the two streaming giants....

Every week, there seems to be a new & fun “holiday” for something you never thought was celebrated. And, sometimes, a holiday is so large that you can’t help but feel it’s presence two months early. As a group of people, we enjoy life. As marketers, we love tapping into cultural events at just the right time. Make sure you don’t miss any holidays this December by downloading our handy calendar!...

Facebook Live has taken the marketing and entertainment worlds by storm over the last few months. Perhaps you remember in the spring when a BuzzFeed video of an exploding watermelon garnered over 10 million views. If not, you surely remember the Chewbacca Mom video that dominated headlines for weeks. Both of these videos, in addition to so many others, were born on the Facebook Live platform....

It’s November. We are now surrounded by all things pumpkin, plaid, leather and warm cozy colors. And just in time for PSL season, is Pantone’s top 10 colors for SPRING! Just as we were all snuggling up in this season, we must prepare for what’s next… with clients that are influenced by what is happening in fashion and interior design,...

As technology has progressed and the digital landscape has expanded, a robust slate of marketing channels has opened up for brands and agencies alike. A challenging dynamic is placing advertising in a social centric platform that prefers seeing updates from their college roommates over half-baked ads. Advertisers that excel are creating authentic and dynamic connections with consumers through an integrated approach to the complete marketing landscape. A major part of this...

As marketers, we love to plan. As fun-loving people, we love to celebrate…everything. And we all certainly love a good cause. Now, what happens when you combine all of our favorite things? This handy-dandy “unofficial” holiday calendar is what happens!...

In early 2015, we were approached by Ohio Humanities to bring a one-of-a-kind interactive website to life. Their primary goal was to create an experience that encouraged and increased cultural tourism throughout the state. We’re talking a custom, highly interactive website with a searchable database, curated driving tours and multi-media features packaged to be visually appealing and functional for travelers....

It’s that time of year, your marketing budget is due soon for 2017 and you want to be sure you’re allocating the right amount to the right tactics. We’ve put together this quick guide from a variety of sources for both B2C and B2B marketers to help....

Peebles is truly fortunate to have a team of creative people who not only find joy in coming into the office each day to help our clients tell their story, but who also appreciate creativity found outside of the office. With the Olympics officially behind us, suddenly leaving a void in our evenings (who needs sleep?), we are getting excited for the return of Fall television!...