Peebles Creative Group is excited to announce our newest team member, Elizabeth Lauer. Elizabeth will serve as an account manager for a variety of our amazing clients. Elizabeth brings her killer skills in Public Relations, Digital Marketing, Paid Search and Content Development to the Peebles team. Please join us in welcoming Elizabeth to Peebles Creative Group. We are so excited she’s here! Get to know Elizabeth by reading on…
Elizabeth’s path to PCG…
Elizabeth earned her degree from Marquette University in Milwaukee, WI. While in college, Elizabeth had a sales and marketing internship that gave her an appreciation for salespeople and how tough the job is. During all four years at Marquette, Elizabeth held an office manager position at the Office of Disabilities were she got to experience the work that goes into planning events and programs. This job launched her love of project management and all things organization!
What made you want to pursue PR and Marketing?
When I graduated college, I didn’t have a set career path in mind, all I knew is I wanted to work in marketing and be in Columbus with my two older sisters. I started my career in digital marketing and found a passion for working with clients to create customized marketing strategies. After my first job, I took the leap into PR to gain a more comprehensive marketing skillset. While I loved my PR job, I knew I wanted to get back to an agency that provided more creative solutions for clients – and that’s how I found Peebles Creative Group!
Word: Babushka – It’s just the cutest!
Cheese: Being from Wisconsin, I’ve never met a cheese I didn’t like. My favorites lately have been goat cheese and brie with jam. I could probably talk about cheese all day.
Commercial: The “Thank You, Mom” commercial from Proctor & Gamble. It gives me goosebumps every time and also makes me want to call my mom. https://www.youtube.com/watch?v=rdQrwBVRzEg
Movie/TV Show/Series: I’m not even slightly embarrassed to admit I love reality TV. My Mondays are devoted to the Bachelor and I’m probably one of the few people left who still regularly watches Survivor.
App: Hopper – It’s an app that helps you keep track of flight prices for your desired destination and date to decide the best time to purchase flight tickets for the lowest price. I’d like to do more traveling this year and this app will come in handy.
Music: My parents instilled a deep appreciation for the Beatles in me at a young age so they will always be my favorite. I also love alternative bands like Third Eye Blind and Jack’s Mannequin. And throw in some musicals for good measure.
Holiday: My family is really into Christmas – we have so many traditions we’ve continued over the years. Since my parents and brother are still in Wisconsin, I make it a priority to be home for Christmas every year. It’s also close to my birthday so it feels like two holidays in one!
Skill you are most excited to put to use at PCG: I’m most looking forward to perfecting my project management abilities, while also improving my writing and editing.
Most looking forward to at PCG: I love that Peebles Creative Group is a small agency so it’s all hands on deck for every client project. I’m eager to learn more about the creative process and see client projects through from start to finish. I’m also excited about the variety of clients we get to work with, I can already tell that every day will be very different!